100+ Marketing Ideas

Some choice bits on marketing from the SBA web site.

100+ Marketing Ideas

Marketing is all about satisfying customer needs. The following represents a comprehensive list of marketing ideas; use it to help better understand customer needs and ways to satisfy those needs.

  • Never let a day pass without engaging in at least one marketing activity.
  • Produce separate business cards/sales literature for each of your target market segments (e.g. government and commercial and/or business and consumer).
  • Include testimonials from customers in your literature.
  • Code your ads and keep records of results.
  • Write a How To pamphlet or article for publishing.
  • Start every day with two cold calls.

That’s enough copy and paste from me. Read the whole article on their website. Do take note of the publish date of 4/97.